Hi there! 👋
I'M ABHISHEK VERMA
Tech-Driven Growth Strategist
5
+
Years Of Exp.
25
+
Projects Done
Name
Abhishek Verma
Nationality
Indian
Phone
+91 9999455079
Mail me @gmail
abhishek.98av
Experience
5+ years
Language
English, Hindi
Product Roadmap & Execution
Translating end-user needs into detailed product roadmaps and ensuring seamless execution with developers. Spearheaded successful sprints and release of Krish-e App with strong user growth.
Creative & Content Production
Designing and creating monthly social media calendars with personalised content including carousels, informative posts, and event creatives. End-to-end ownership of video scripting, shooting, and editing using a self-built in-house studio.
Digital Marketing & Lead Gen
Established the digital marketing vertical to promote business and generate leads for IoT-based GPS Device. Achieved positive ROAS through Meta ads campaigns with tailored creative assets.
Strategy & Branding
Aligning product features and marketing messaging with farmer needs and business goals. Strengthening the Krish-e brand voice across digital platforms while enhancing trust and engagement.
MBA (Business Management)
NMIMS CDOE / 2022 - 2024
My MBA journey at NMIMS was transforming. I gained a comprehensive understanding of business management, honed leadership skills, and excelled in a dynamic learning environment.
Bachelor of Computer Application
Chandigarh University / 2016 - 2019
At Chandigarh University, I prioritized academic excellence while actively engaging in extracurricular. This dual pursuit equipped me with a strong computer science foundation and ignited my passion for technology.
DEPUTY PRODUCT & MARKETING MANAGER
Mahindra Group/ Aug 2024 - Current
- Led sprint planning and execution of mobile applications, collaborating with cross-functional teams and gained 50k+ Downloads and 20K paid app subscribers.
- Enabled a digital marketing dimension for business growth with positive ROAS.
- Created in-house creatives and video ads from shoots to production; crafted and executed a full monthly social media calendar including posts, carousels, and reels across Meta and YouTube.
- Drove follower growth and subscriber engagement across social platforms, boosting visibility and community interaction.
ASSISTANT MARKETING MANAGER
Mahindra Group / June 2022 - July 2024
- Successfully promoted Krish-e digital apps, increasing farmer engagement by 200% and revenue.
- Increased farmer income per acre through data-driven product optimization and marketing.
- Led and developed high-performing area operations teams, streamlining delivery processes.
- Spearheaded lead generation through targeted digital marketing campaigns.
- Consistently achieved targets of App Promotion, Lead Generation and Sales.
FaaS CENTER MANAGER
Mahindra Group / June 2021 - May 2022
- Delivered comprehensive solutions of Sowing to Harvesting to farmers.
- Achieved sales targets and market development of various products in Madhya Pradesh.
- Created positive impact for farmers and communities through innovative solutions.
BUSINESS DEVELOPMENT EXECUTIVE
Healthmug / June 2020 - May 2021
- Built a strong B2B client base, achieving favorable profit margins and driving business growth
- Implemented successful strategies to visualize sales and delivery pitches, improving stock availability and profit margins
- Demonstrated resilience by driving business and maintaining stock during the COVID-19 pandemic
Certified in Microsoft Azure AZ-900, demonstrating foundational knowledge of cloud concepts, core Azure services, and cloud security principles.
Certified in Palo Alto Networks Cybersecurity Specialization, expertise in network security, threat prevention, & cybersecurity principles.
Google Ads Certified, with foundational skills in online advertising and campaign optimization across Google platforms.
Certified in G Suite Introduction, with basic proficiency in Google Workspace tools for communication and collaboration.
Certified in AWS Machine Learning Basics, with foundational understanding of ML concepts and AWS ML services.
Certified in Responsive Web Design, with foundational skills in HTML, CSS, and JavaScript for building adaptive web interfaces.